Just two more days

It doesn’t seem to matter how much planning you do, formulating estimates or whatever, the amount of time you assign to developing a pitch is never enough. It always goes down to wire and ends in a couple of late nights and some slightly more strained relationships (sorry Fiona). Inevitably the pitch comes together, but as you stand yelling at the printer to ‘Hurry the fudge up!’ whilst your colleague desperately battles with A3 prints and spray mount you can’t help but think that it would have been a lot less stressful, and that everything would be finished to perfection with just two more days.

So what can you do? Logically working out how long the pitch will take, and then adding two days should do the trick, but s