Responding to coronavirus effectively
We’re in an uncertain time and the situation is changing rapidly. How we respond & adapt to this situation now will determine how we fare once it has ended - and it will end.
We've started to pull together some useful content to help our friends and customers manage their work in this difficult time. These articles will provide advice on how to use digital and marketing to support your customers, work effectively, and strengthen your business.
We're going to get through this together, and I'm confident that once this situation is over, we'll all be in a strong position to rebuild and grow.
Jon Stutfield, CEO
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Latest Article
Guide: Email marketing
WEBSITE IMPROVEMENTS
Webinar: DIY Conversion Rate Optimisation for the Win
Guide: Ultimate Website Spring Clean
Marketing Insights
Guide: How to Blog Effectively in 2020
Resources: SEO Steps to Start Taking!
Guide: How to Communicate Clearly Online
Covid-19 Digital Advice
Tips: Practical Website Tips for Exiting Lockdown
Marketing: Light at the End of the Tunnel
Ideas: Creating Non-Covid-19 Content
Tips: Working from Home: Digital Edition
Tips: 29 Isolation Tips to Make You Smile
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Make the Most of Email Marketing
In the marketing world, emails are often relegated to being a quick means-to-an-end to message your network. But good email marketing can be hugely lucrative for your business, once you know what to focus on...
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Coming soon...
What is Bliss doing to prepare our clients for ending lockdown? We caught up with our Digital Marketing Manager, JP, and Content Manager, Rachel, to discuss our grand plans for our clients coming out of lockdown.
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Practical Website Tips for Coming out of Lockdown
This article gives advice on the practical ways on how to show you are ready for business. We’re delving into what national companies have been doing, statistics on how people want to be updated during the coronavirus period, and have some expert advice from Bliss’s CEO - Jon Stutfield.
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DIY CRO FTW
AKA: Do It Yourself Conversion Rate Optimisation For the Win!
Bliss CEO, Jon Stutfield, covers how you can convert your website visitors to customers, by taking simple steps to improve the pages and their performance. Watch the recording of his presentation, or read the transcript!
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Light at the End of the Tunnel
It has been a difficult few months, but there is finally a glimmer of hope that this may all be ending!
This article outlines our recommended marketing activities you can do in preparation for reopening stronger than ever before*. Plus, our Paid Marketing Manager answers some frequently asked questions about what you should be doing with your paid marketing budgets.
*Sorry Garden Centres, you're on your own with this one...
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How to Blog Effectively in 2020
Do you ever feel like you spend loads of time and effort on writing blog posts, only for them to not get the attention you were hoping for? You're not alone!
This guide looks at three proven blogging strategies which you can implement into your marketing plans and start making a difference with today!
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SEO Steps to Start Taking Today!
SEO is often perceived as the dark arts of marketing... a tricky subject, requiring technical expertise and years of experience.
But SEO is a science, not a magic! You just need to know where to start. Which is why Bliss has written this expert guide of free, easy-to-use resources, so you can get going on improving your website's SEO today.
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Ideas for Creating Compelling Non-Coronavirus Content
Are you tired of Coronavirus occupying the headlines?
Chances are your customers are too.
This blog has a number of ideas and examples of content you can produce which don't mention the c-words - coronavirus or covid-19!
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Guide: How to Give Your Website the Ultimate Spring Clean
Don't rest on your laurels during the Coronavirus period... now is the perfect time to do a deep spring clean on your website!
Improve your website’s visibility, strengthen your reputation and will leave you in the strongest position possible when people are ready to shop again.
We have created the ultimate guide of 16 practical spring cleaning ideas, including directions of what to do, so you can get going today!
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Communication Guide - How To Get Your Message Across Clearly
Communication with your customers has never been more important than right now.
This guide will focus on the proactive side of things. Firstly, on the basics of effective digital communication and then - some practical tips on communication during the Coronavirus era.
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A checklist of ideas to do during Covid-19
To help businesses stay on top of the ever-changing demand for marketing and content, we have created a checklist of things you can do...
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Working from Home Tips: Digital Edition
The Bliss team has shared their tips for working from home, all with a digital twist!
From productivity to parenting to podcasts, check out our list of 12 pieces of advice...
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29 Isolation Tips to Make You Smile
The Bliss team has compiled a list of more lighthearted isolation and work-from-home tips, not to undermine the situation, but just to bring a few minutes of comic relief to your day.
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Marketing Activities To Do During Covid-19
Whilst continuing marketing may be the last thing on your mind, now is the perfect time to make a positive impression to potential customers whilst keeping your current customers informed and happy.
In this article, we've shared our strategy for our own customers (along with ourselves) for using marketing effectively right now.
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